Your competitors are already being cited by AI search

Get your business recommended in ChatGPT, Google AI and Maps - and prove it changed.

Fulcrum AI is a $99AUD/mo SEO/GEO visibility platform for local small businesses. It audits your website across AI visibility, SEO, competitor gaps, backlinks, keywords, content opportunities and local business signals. It shows why competitors may appear in ChatGPT, Google AI, Perplexity or Maps instead of you, then gives ranked fixes and re-measures progress over time.

Built by Cory Nathan, an operator with a background in operations and AI systems for small business.

No signup · No credit card · Real website data · Under 8 minutes

An agency that does this work charges $1,500-$4,000/mo and still can't prove AI engines recommend you. FULCRUM AI does the work and proves it - $99/mo AUD.

See it in action

Click through a real client dashboard

Explore a fully-populated FULCRUM AI portal with sample data - SEO, AI search readiness, AI visibility, competitors, local, keywords, content and social. No signup.

Human-in-the-loop by default: FULCRUM AI gives you copy-paste fixes and drafts. Nothing publishes to your live site without you.

Page last updated: June 2026

What does FULCRUM AI do, and what does it replace?

A team of AI specialists covering everything from SEO and AI-search to local visibility, competitors, keywords, backlinks and content - built for small businesses.

Get found on Google

A full-site crawl with on-page and technical fixes, scored and prioritised, plus your real Google rankings tracked over time.

OutputsSEO scorefixesfull-site crawlrank tracking

Get cited by AI

See whether ChatGPT, Perplexity and Google's AI Overviews recommend you - and which competitors they name instead.

Outputsper-engine scorecitation leaderboardgaps

Win your local area

How you show up on Google Maps: your Google Business Profile health, your reviews, and the local businesses ranking above you.

OutputsGBP scoremap-pack ranklocal competitors

Keyword research

The exact phrases your customers actually type into Google, with real monthly search volumes and how hard each is to rank for - so your content targets real demand, not guesswork.

Outputskeywordssearch volumedifficultybuyer intent

Backlinks

See which websites link to you, and the respected sites already linking to your competitors that you could earn links from too. Backlinks are one of the strongest trust signals that lift your Google ranking.

Outputsyour backlinkscompetitor link gapoutreach targets

Beat your competitors

The keywords, AI citations and backlinks your rivals have that you don't - turned into a plan to close the gap.

Outputsgap listcitationsdifferentiators

Done-for-you content & social

A new, publish-ready article every week, plus drafted social posts — built from your real audit.

Outputsweekly articlesdraftsposts12-month plan

Join the right conversations

We find the Reddit, forum and X threads where your customers are already asking questions, and draft honest, on-brand replies you can post - so you earn visibility and trust without spammy self-promotion.

Outputsrelevant threadsdrafted replieswhere to engage

Monthly re-runs

Monthly re-runs that re-measure your SEO, AI-search and local visibility, so you can see whether the fixes are working and your visibility is climbing.

Outputsre-runsprogress trackingvisibility trend
Why now

Why does AI search visibility matter for your business right now?

The shift from blue-link search to AI-generated answers is already measurable.

~60%
of Google searches end without a click to any website - a figure that rises as AI Overviews capture answer-stage queries.
Source: SparkToro 2024 Zero-Click Search Study (Fishkin)
Up to 40%
increase in appearance inside AI-generated answers when pages add statistics, citations, and quotable fluency.
Source: Aggarwal et al., 2023 - Princeton & Georgia Tech (GEO research paper)
800M+
weekly active users of ChatGPT - now a primary research surface for consumer queries.
Source: TechCrunch / Sam Altman (2025)
~51.5%
Of representative Google searches now generate an AI Overview, placing AI-generated answers above traditional organic results.
Source: arXiv, 2026

Statistics last reviewed: June 2026.

What does FULCRUM AI audit, and what does the free version include?

FULCRUM AI audits your whole online presence in a single run: on-page SEO, technical health and a full-site crawl; AI-search visibility across ChatGPT, Perplexity and Google's AI Overviews; Google Maps and local presence; competitor positioning and backlinks; keyword demand; content gaps; and your social and community footprint. Every finding is scored and ranked so you fix the highest-impact issues first.

Free audit preview
$0no account needed
  • Your SEO, GEO & AI-visibility scores
  • AI-search visibility check - see who AI cites instead of you
  • Top 3 competitor gaps
  • A preview of your content plan, social angles & community threads
  • Full audit report with copy-paste fixes
  • Keyword, backlink & rank tracking tools
  • Done-for-you content, social & community
Most popular
Full plan
$99per month, AUD
  • Full SEO + GEO audit with copy-paste fixes
  • AI Visibility Ranking - citations across ChatGPT, Perplexity & Google AI Overviews
  • Local visibility - Google Business Profile + map-pack rankings
  • Competitor gap analysis
  • Keyword research + Google rank tracking
  • Backlink gap analysis - the links your competitors have that you don't
  • A publish-ready article every week + a rolling 12-month content roadmap (~52 articles)
  • Weekly drafted social posts + community reply queue
  • Monthly re-runs that track whether your visibility is improving
  • Priority support

An SEO/marketing agency that does this work charges $1,500-$4,000/mo - and still can't prove whether AI engines recommend you. FULCRUM AI does the work AND proves the outcome, for $99/mo AUD.

Replaces your whole tool stack

An AI-visibility tracker + local-SEO tool + content tool + SEO suite ≈ $300-700/mo across 4-6 logins. FULCRUM AI is one login at $99/mo AUD.

Human-in-the-loop by default: FULCRUM AI gives you copy-paste fixes and drafts. Nothing publishes to your live site without you.

Why are my competitors showing up in ChatGPT answers and I'm not?

AI engines - ChatGPT, Perplexity, Google AI Overviews - cite pages that give them structured, sourced, clearly labelled answers. If competitors are cited and you're not, it's usually one of four things: their pages define the topic clearly in the first paragraph; they cite external data with attribution; they use question-phrased headings that match how people search; or they carry FAQPage or HowTo schema that lets AI engines extract answers directly. FULCRUM AI's GEO audit identifies exactly which of these your page is missing and delivers copy-paste fixes.

How do I show up in local Google and AI answers?

More customers find local businesses through Google Maps and "near me" searches than ever before. FULCRUM AI checks your Google Business Profile, compares your star rating and reviews against the cafes, trades and clinics ranking near you, and shows the map-pack positions you're missing - so you can win your own postcode.

Know what to write - and who to get links from

Two things quietly decide whether you rank on Google: the words people actually search for, and the websites that vouch for you. FULCRUM AI finds both.

The right keywords

We pull real Google search data - the exact phrases your customers type, how many search each one every month, and how hard each is to rank for. So instead of guessing what to write about, you target searches you can actually win and that bring in customers.

e.g. "gluten-free cafe Yarram" - ~90 searches/month, low difficulty → a page worth writing.

The right backlinks

A backlink is simply another website linking to yours - like a recommendation that tells Google you're trustworthy and lifts your ranking. FULCRUM AI shows who links to you now, and finds respected sites already linking to your competitors that you could approach too.

e.g. "Your top competitor has 40 quality links you don't - here's the list to work through."

Built in Australia

Trusted by small businesses

Frequently asked questions

Your competitors are already doing this.

See where you stand in 8 minutes. Free preview · Full report from $99.

No signup · No credit card · Real website data · Under 8 minutes